Quick SEO tips #5: Speed up your website with a WordPress caching plugin A caching plugin is a real no-brainer. Here I’ll review your best options for a WordPress site, but first I’ll explain why you need a caching plugin and what it will do for your site. Websites have to carry a heavy load. And browsers have … Read More
Quick SEO tips #4: How to convert your images into backlinks
Quick SEO tips #4: How to convert your images into backlinks Most SEO tip posts either overwhelm you with volume (10 billion killer SEO tips etc) or leave you wondering where exactly you can find the hours it would take to execute each tip. This is different. In this series of posts, I adopt a wham, bam, thank … Read More
Quick SEO tips #3: Let them know you are linking to their content (and make valuable SEO partnerships)
Quick SEO tips #3: Let them know you are linking to their content (and make valuable SEO partnerships) Understatement of the year coming up: the web is not short of SEO tips. In fact, you can barely breathe for the deluge of them out there. But the tips in this series are offered in the spirit of less … Read More
Quick SEO tips #2: A 15-minute quick win for helping a new page with internal links
Quick SEO tips #2: A 15-minute quick win for helping a new page with internal links There’s no shortage of SEO tips out there. But it’s easy to be overwhelmed by the quantity and underwhelmed by the quality. I’m not going to throw 300 ways to improve your organic traffic at you. Nor will I suggest things that … Read More
Quick SEO tip #1: What is an H1 tag (and why should you care?)
Quick SEO tip #1: What is an H1 Tag (and why should you care?) Ever wondered what an H1 tag is, where it appears and what it does? Ever stayed awake at night worrying how exactly you should use your H1 tags to maximum effect? Panic no more. Here are a series of quick SEO tips that pin … Read More
Can Keyword Hero save our [not provided] organic search keyword data?
Can Keyword Hero save our [not provided] organic search keyword data? SEO specialists have run blind since 2011. That was when Google pulled the plug on organic search keyword data from Google Analytics. Its spurious reasons for doing so rang hollow – but most SEOs assumed that there were five main reasons behind the move: $ $ $ … Read More
SEO 2019: What should you be doing?
It comes to something when Brian Dean (aka Backlinko) relegates links to almost an afterthought of his review of what will be needed for SEO in 2019. Don’t get me wrong. He’s at pains to stress that ‘Google recently came out and said that content and links are [still] their #1 and #2 ranking factors’. But he’s also aching to … Read More
Why your bounce rate and time on page data from Google Analytics is pants
Let’s start with showing some love: I really appreciate all that Google Analytics offers for free. I love using it – and you are pretty much lost without some kind of Analytics to guide you through the minotaur’s labyrinth that is your website. And now let’s be a hater: The way Google Analytics calculates bounce rate and time … Read More
Is the disruptive power of voice search coming soon – or is all the fuss just a premature ejaculation?
Hear this: Voice search is going to transform our digital lives – and, apparently, it’s set to do so in the next few years. Or so the story goes: But the voice search narrative is actually far from uncontested. I ask you: Is voice search really set to become the loudest and proudest of our SEO future? Or … Read More
Email outreach and the best SEO guide ever
Here are some quick thoughts on email outreach best practice courtesy of my new buddies over at Mangools. First the back story… This is a real-life example of just how effective email outreach can be when it’s carried out with wit, intelligence and careful research and targeting. A while back I published the last blog post from … Read More
The forgotten art of using search operators for SEO
The forgotten art of using search operators for SEO Hardly a day goes by without a brand-new tool for SEO being released. Don’t get me wrong this is no Luddite intervention harking back to the ‘good old days’. (You know when a heavy dose of keyword stuffing and a few directory listings did the trick). Things have certainly changed… … Read More
Essential SEO tools and the best SEO guides
With so many SEO tools and SEO guides around it’s hard to know where to begin. But I’m about to show you. And many are free. But, first, let me get all melancholy. With a tear in my eye, here’s the last of the Fast Track SEO Course series posts. There’s been about 30 posts in total – … Read More